South Western Railway logo. An exciting opportunity to attract new customers to your business.

SWR Rewards – promotion opportunity for Weymouth BID Levy Payers

Weymouth BID have been working closely with South Western Railways (SWR) to promote the town and improve travel to Weymouth.

Weymouth levy payers are being given the chance to promote their business to millions of train passengers thanks to a new partnership with South Western Railways.

We are launching a rewards scheme in October, where businesses will be able to promote discounts and offers on the SWR website and via links on their ‘e-tickets’. It is totally FREE to join.

Customer Journey

With 84 million commuter and leisure journeys per annum, and 35 million business journeys this is an exciting opportunity to attract new customers.


“It’s great that South Western Railways is working with us in this manner and we encourage all BID levy payers to take up the offer to promote themselves to a much wider audience. The Rewards scheme gives businesses the chance
to advertise to passengers from around the country, and it is totally free. With more people choosing rail as their preferred means of transport from towns and cities across the network this is a great opportunity to reach a bigger audience, boost business and motivate more people to come to Weymouth.”

Dawn Rondeau, Chief Operations Officer, We Are Weymouth